Shmacked and confused: Why OU doesn’t have an ‘I’m Shmacked’ video

When asked to describe his business I’m Shmacked, co-founder Arya Toufain said, “We provide a medium for what [the college experience] actually is. We’re like National Geographic for college.” This sums up the business of I’m Shmacked pretty well. Toufain, along with co-founder Jeffrie “Yofray” Ray, dive deep into the depths of America’s college campuses…